
Spalding – Product & Brand Design
Product driven design work supporting one of the most recognized names in basketball.
The Challenge
Spalding required design solutions that balanced performance credibility with strong shelf presence in a competitive retail environment.
The Approach
Focus on clarity, bold visual hierarchy, and material-driven storytelling to highlight product innovation.
Outcome
Delivered cohesive product visuals that reinforced brand authority and improved in-store impact.



Skills
Art Direction • Design • Product Development • Packaging Design • Photography • Advertising • Asset Management • Brand Management • Retail Execution